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Saturday, April 2 • 11:00am - 12:30pm
When Parents Tweet: The Social Media Generation Gap

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We've all reached that inevitable moment in our lives when we're faced with a huge decision. Whether to accept our parents friend request on Facebook. Older generations are constantly becoming more involved in social media. This panel will discuss the alleged "generation gap" in social and digital media. Does it exist? Does it matter? Our panelists, including Chanelle Schneider, Debbie Weil, and American University student Miranda Gale, will explore those questions and more.


  • Moderator: Chanelle Schneider, Creator and Chief Contributor, ThereFromHere (@writerchanelle) - Chanelle Schneider is a Social Media Strategist, a Blogger, an Editor, and a Designer. Identifying a need in social media to eliminate perceived barriers in the intergenerational workplace, Chanelle initiated an ongoing, virtual conversation among generations. That conversation, #GenYChat, has turned into a popular chat – and brand – on Twitter, with hundreds of tweets each week. Chanelle also created and is chief contributor to ThereFromHere, a website dedicated to illuminating inconsistencies in popular societal memes surrounding generational and cultural marketing. In addition to being interviewed by MSNBC and NPR, Chanelle’s blog posts have appeared on YouTern, iGrad, Pongo Resume and many more.
  • Miranda Gale, Director of Online Operations, AU Social Media Club (@mirandagale) - Miranda is an effervescent and innovative Public Relations and Marketing senior at American University in Washington, D.C. Originally from Golden, Colorado, her broad interests include hiking, the performing arts, social media, marketing, event planning, and the cupcake craze. With experience on the hill, in documentary production, marketing, and public relations, Miranda is continually looking for new opportunities and frontiers to explore. Miranda will be graduating with honors in May, with a B.S.B.A. in Marketing and a double major in Public Communications.
  • Patrick Foster, Digital Solutions, USA TODAY College (@mrpattyfoster) - Patrick Foster works on digital solutions for the USA TODAY College and Business Development teams. He has a deep background in journalism and music as well, having spent more than a decade contributing to publications like The Washington Post, Time Out London and SPIN. He runs the Twitter accounts@USATODAYCollege and @mrpattyfoster.
  • Alejandra Owens, Blog Managing Director, AARP (@frijolita) - Alejandra Owens is the Managing Director of AARP’s 5 year old blog. She is also a member of AARP’s Social Communications team providing strategic advice on the use of various social platforms. Alejandra is also a food blogger, regularly posting recipes on her own site One Bite At A Time and contributes to the neighborhood blog Boderstan.com as a food writer. She can be found on Twitter at @frijolita.
  • Debbie Weil, Social Media Consultant (@debbieweil) - Named one of the Most Influential Women in Technology in 2010 by Fast Company, Debbie Weil is a rare species - a baby boomer who is a digital native. She launched her first website in 1995, has been blogging since 2003 at debbieweil.com/blog and is the author of one of the first and most definitive books about business blogging: THE CORPORATE BLOGGING BOOK. In addition to consulting and writing, she has spoken at conferences all over the world, including China and Dubai. Debbie is a Washington DC-based corporate social media consultant and speaker who has helped a range of clients including GlaxoSmithKline and the American Camp Association embrace and execute social media and blogging. She also blogs for the Huffington Post. She was named by Washingtonian Magazine as a DC Top 100 Tech Titan and is a Top Twitterer in DC @debbieweil with more than 10,000 Followers. Debbie has a unique background as a former journalist with corporate marketing experience. She holds an MBA degree from Georgetown University, a Masters in Journalism from the University of Wisconsin and is a graduate of Harvard with a degree in English.

Saturday April 2, 2011 11:00am - 12:30pm EDT
SIS Room 102 4400 Massachusetts Ave. NW

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